Digital Advertising Tutorials
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How to find google adwords, keywords my business competitors use ? – Quick Tutorial
It’s important when analyzing keywords that you know which keywords your competitors use and if you’re in the proper league to either continue to use them or try for keywords that are still popular yet not used as often.
Some paid keyword analyzers can tell you which competitors use which keywords, but this is often limited to what’s used for Google AdSense campaigns. A good way to determine what keywords your competitors are using is to use keyword research tools to extract keywords from their pages, and then copy and paste your selected keyword into a search engine such as Yahoo! or Google to see where they show up.
An easy way to find target keywords for your competitors is to see what Google thinks they are by using the new interface to Google Keyword External tool (updated to look and act like the version supplied within Google AdWords.) The new keyword tool allows you to select languages, local search targets and more.
Use these steps to discover keywords from competitor domains:
A) Access the keyword tool and log in.
B) Input your competitor’s web address.
C) Review the listings, and scroll down to view all and see the collection of keywords including ad group ideas.
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Credit to original author (click on youtube video for more info).