Digital Advertising Tutorials

Some of the best digital advertising tutorials online.

In this video, I describe how to set up ad group in Google Adword step by step. and also describe the keywords targeting.

there are mainly three types of keyword targeting-

1. Broad match
2. Phrase match
3. Exact match

and last not the least one type of targeting keyword is available is

4. Broad modified

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source

Credit to original author (click on youtube video for more info).