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What is Keyword Match Types Google Ads| Google Ads Course | 360 Degree Hub
Having the right keywords isn’t the most important thing in the campaign, but knowing how to place and use them at the right place and at the right time. It makes the difference between a successful ad campaign and one that had great potential but missed the mark. I’m guessing you’re here because you don’t know how to use them. So we are here to guide you about what is keyword match types in Google ads and how to use them. Watch the complete video, and don’t forget to like and subscribe to our channel. Also, there is a complete playlist course on Google Ads coming in videos. So don’t forget to watch the entire playlist.
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00:00 Introduction to keyword match types
01:44 Keyword match types
02:13 what is broad match
03:05 what is phrase match
03:44 what is exact match
04:42 pros and cons
Credit to original author (click on youtube video for more info).