Case Study: A Vancouver Youth Soccer Academy
The objective for this project was to quickly turn around a fully functioning website that would allow parents to register (and pay) for their children's enrollment in a new soccer academy for 7 to 8 year olds. Project URL: Marvin's Soccer Academy The...
A PodCast Host Just Showed All Major Brands How To Do Customer Service
As I mentioned previously, many businesses and brands have turned to podcasting as a new communications channel for their marketing efforts. As the business of podcasting is still in its childhood (not infancy, but childhood) there are plenty of opportunities for both...
How Small Businesses Can Save Money with Free Google Tools In 2018
If you operate a small to medium business and have some sort of office set up with a computer and software I guarantee you that you can save drastic amounts of money by utilizing some of Google's Free Tools for Businesses. I'm going to provide details on each one...
View Competitor’s Ads on Facebook
Facebook (somewhat quietly) rolled out a new feature on their pages for business platform that quickly enables anyone to see what content on a business page is being promoted (or run as an ad). It allows you to see some of their targeting and all of the ads that are...
11 Business Podcasts You Should Be Listening To In 2018
Podcasts have literally become one of my primary education channels. I started the We Are Better Men Podcast in 2016 and we're into the thousands of downloads monthly. The podcast mostly focuses on men's mental health and positive support, but occasionally we do talk...
Why You Shouldn’t Invite Your Entire Friend List to Your Facebook Business Page
The first thing people do when they launch a Facebook Business page is start inviting all of their friends from their personal Facebook account to like their page. The thought of "I need more likes as fast as possible" seems to justify ideas, businesses or success....
No Support Linux Hosting Review
I maintain a lot of wordpress websites, and build quite a few, quite regularly as well. During the process I have often required a development domain, or hosting to test websites as I build them. I also quite frequently come up with random ideas that I'd like to test...
How Do Social Media Algorithms Work?
Most Social Media Networks have their own algorithms that determine just how many people will see your content for free, but generally they all apply a similar model to their content distribution workflow. The complexity across each of the platforms such as Facebook,...
What is a wordpress compromise or exploit?
Wordpress is a great platform that businesses can utilize to develop and maintain their website at a much lower cost than ever before when it comes to web development. One of the most compelling reasons to switch to wordpress as your CMS is that it is open source....
What you should know about using Medium to promote your business
There are two things you need to know about publishing on Medium.com Medium is a platform that was launched in 2012 and slowly picked up steam as a great place to post long-form content or articles. Many influencers and content producers turned to the platform as...